If you want to own the movie versions of Harry Potter, you’d better buy them now.
Warner Brothers will cease distribution of the popular film series on DVD and Blu-Ray at the end of the year.
Warners said it will stop shipping all titles, including box sets and special and limited editions. That includes the final title in the franchise, Harry Potter and the Deathly Hallows Part 2, which hits stores Nov. 11, as well as Harry Potter: The Complete 8-Film Collection.
Disney employs a similar strategy with its home video titles, pulling them from shelves for a period of time before making them available again at a later date.
The Harry Potter film franchise has grossed more than $12.1 billion for Warner Bros. Entertainment — with $7 billion at the worldwide box office for Warner Bros. Pictures and $5.1 billion for Warner Bros. Home Entertainment Group and Warner Bros. Interactive Entertainment.
The last film, Deathly Hallows Part 2, was released in theaters July 15 and went on to earn more than $1.3 billion at the worldwide box office.
Yeah. Seek short term profit from a run on the film, instead on the steady stream of revenue. Smart move guys. /s