With movie versions of “Candyland,” “Hot Wheels” and “Stretch Armstrong” on the way, it was only a matter of time until Hollywood decided to mine another movie from a favorite childhood toy. This time, it’s Legos.
Yes, you read that right–Legos. The popular, multi-colored building blocks will soon become their own feature film.
Warner Brothers gave the green light for the film, according to the Hollywood Reporter.
Dan and Kevin Hageman have been tapped to write the script and Dan Lin wil l produce.
The movie will be a hybrid of live-action and CG elements set in the world of Lego. According to the Hollywood Reporter, it will center on the subject of child-like imaginations and examine the themes of creativity and teamwork in a manner similar to the two “Toy Story” films. Warner Brothers hopes the film will appeal to not only young movie goers but older audiences.
Lego began in the 1940s as a toy first popular with Europeans and then around the globe. The company, which remains a privately controlled firm based in Billund, Denmark, has over the years maintained its core lines of building blocks even as it has expanded into robots, space stations and other theme-driven extensions.
The toy has always had a presence of sorts in and around Hollywood. A handful of direct-to-DVD CGI pics have been distributed through the homevideo arms of companies such as Universal and Miramax, and it also has offered children’s-videogame tie-ins with Warners properties like “Batman.” And the only Legoland in North America sits in Carlsbad, Ca., about an hour south of Los Angeles, which if you have anyone under seven years old in your life, you know all too well.
But a big screen feature has never been attempted.
Gah! It’s “lego blocks”, not “legos”! No-one but Americans uses “legos”, and it sounds ridiculous.
I guess that explains why Babylon 5 still doesn’t have a movie. Legos Feh.