After barely squeeking into first place in its weekend opening and holding on to that position for its first full week of viewing in theaters, “Snakes On a Plane” took a real nose-dive in its second weekend. Soundly beaten by the football bio-pic “Invincible,” which is estimated to take over the number one slot, “Snakes” will not even be able to go to number two. It is being projected that the Will Ferrell film, “Talladega Nights: The Ballad of Ricky Bobby,” in its fourth week at theaters still will hold the number two position at the box office.
So, just where is “Snakes On a Plane” projected to land after the full count is over this evening? Barely in the Top Ten, and resting at number nine. Also, this will be the first time in two months that the gigantic hit “Pirates of the Caribbean: Dead Man’s Chest” may not be in the Top Ten. It is projected to slip to number eleven after the cash is counted tonight, but I don’t think anyone attached to the film is crying about it. In just 8 weeks, “Pirates” has grossed nearly $408 million domestic. It cost $225 million to make, so its already riding the gravy train.
“Snakes,” on the otherhand, while projected to eventually make a tidy profit over its $33 million production costs, has in two weeks only shoveled in an estimated $26 million.
We will have full weekend B.O. stats for you in a few days.

Not enough pre-release advertising?
Hmmm!
I think it has more to do with the fact that Sam was in it and people expect much much more than a simple premise like a movie about snakes on a plane from him.
People have forgotten that sometimes a movie is just for fun….no big special hidden message, just plain fun to go to and be frightened by something beyond zombies and vampires…..and that is exactly why actors of the high caliber Samuel L. Jackson and Julianna Margulies did the film…just to have a blast doing it. And, that is exactly the attitude that viewers of the film needed to have upon entering the theater in order to get it and have fun too.
All the advance hype on this film did put off quite a few people, but it would have been the same people who probably wouldn’t have gone in the first place, or, would have gotten up after about the first half hour and walked off. My wife, didn’t care for it, and had she not been married to me, would have never gone.
Me, I loved it. I took it for what it was…a good old fashion, shit in your pants Saturday Matinee movie about mutha f**kin’ snakes on a mutha f**kin’ plane at 30,000 feet. I went to the movie knowing that was what I was going to get and I was not at all disappointed.
It was not a stinking pile of donkey shit, and was certainly a far cry better than most of the crap that gets pawned on viewers today that intends to intentionally scare and frighten.
I’m thinking that there will be a nice chunk o’ change made with the DVD in sales and rentals.
I can think of a couple of friends of mine who’ll be getting Snakes for Christmahanukwanza!!
: )
Sam,
Couldn’t agree more. I couldn’t get my wife to see it: she HATES snakes. But I loved it, and so did my 13 year old. He’s the type that sat through the movie pointing out that most of them weren’t poisonous (“That one’s a milk snake: it wouldn’t kill you”: that kind of stuff).
internet hype != $profit. learn from serenity.