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Carnahan: “We Blew It With ‘A-Team'”

December 15, 2010 By Mike Hickerson 10 Comments

Looking back, director Joe Carnahan admits that last summer’s “A-Team” movie “blew it.”

Speaking to the “Wall Street Journal, Carnahan” suggested that the blockbuster – which made just $77 million at the US box office – wasn’t marketed well enough by 20th Century Fox.

“We kind of fell victim to a marketing misstep in that there wasn’t necessarily an understanding of what the show was,” he said. “We didn’t do an adequate enough job of telling people what the movie was, if you know what I mean.”

Carnahan claimed that, despite a lack of clarity in the ad campaigns, he received positive feedback from people who went to see Liam Neeson, Bradley Cooper, Quinton Jackson and Sharlto Copley in the action film.

“If I had a nickel for every time someone, especially women, came up to me and said they were dragged to the film but ended up liking it…” he commented. “That’s how you know you blew it. And we blew it. Hopefully, we can make it up and find the audience the film should have found during the summer on Blu-ray and DVD. Fingers crossed.”

When asked about the chances of seeing an “A-Team” sequel, Carnahan said that “a large degree of it depends on how it does in this [DVD/Blu-ray] realm”.

Filed Under: Film News

Comments

  1. meatball says

    December 16, 2010 at 12:31 am

    I actually enjoyed the A-Team movie. It was fun ride that paid decent homage to the original, and the cast was good.

    Reply
  2. Will says

    December 16, 2010 at 4:20 am

    Glad I’m not the only one that enjoyed A-Team

    Reply
  3. Arkle says

    December 16, 2010 at 7:24 am

    I liked it, and I hated the TV show.

    Reply
  4. Gazerbeam says

    December 16, 2010 at 3:23 pm

    I thought the movie was tons of fun, and already own it on Blu-Ray 🙂

    Reply
  5. Indiana Jim says

    December 16, 2010 at 4:20 pm

    I wanted to see it the moment I saw Liam Neeson was in it. Now I want to see it more!

    The Expendables, though… THAT… was crap.

    Reply
  6. Chavalier says

    December 16, 2010 at 4:22 pm

    The movie was a lot of fun and I can’t wait to see it again on DVD. I don’t think they had any casting missteps, with the possible exception of Jessica Biel, but I forgive her because she provides me with socially awkward moments. The action was good, the story was decent, the actors nailed the characters, there was some hilarity and hijinx and the pacing was spot on. What’s not to like? It was one of the few movies this last Summer that I saw twice.

    Reply
  7. Alverant says

    December 16, 2010 at 5:41 pm

    I’m with everyone else. The movie was great! It was a lot of fun and I look forward to the extended Blu-Ray DVD. It does a credit to the TV show without some of it’s pitfalls.

    Alpha Mango Foxtrot

    Reply
  8. david hooper says

    December 18, 2010 at 5:23 pm

    i enjoyed the movie too it was a fun movie based on a fun tv show from my childhood i thought the casting was really great Liam Neeson made a excellent Hannibal and Sharlto Copley is good in anything he does
    im hoping they make a A Team sequel

    Reply
  9. Typhoid says

    December 19, 2010 at 5:52 am

    i just bought this on DVD 🙂 I love the movie, and was a big fan of the show, despite the cheeziness.

    Reply
  10. Dave in NY says

    December 20, 2010 at 11:09 pm

    I loved the movie as I loved the TV Show.

    I even saw the film in theaters twice!

    My only complaint was the cut scene with the theme shown in the trailer, hopefully its in the “extended” cut.

    The ending was excellent! I loved how they did the ending.

    Reply

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