Activision Sets Up “Call of Duty” Division
In order to help ensure the “Call of Duty” franchise continues to grow and prosper, game maker Activision has set up an entire division devoted to development and publishing a new version of the game each year.
The new division was announced by the game maker yesterday along with news that Infinity Ward president Jason West and CEO Vince Zampella were no longer with Activision.
The news of Wets and Zampella’s termination by Activision send waves across the Internet yesterday, resulting fans becoming concerned about the future of the first-person shooter franchise.
The publisher said it decided to create a dedicated business unit for Call of Duty to “bring together [Activision's] various new brand initiatives with focused, dedicated resources around the world.”
The new unit will reportedly ensure that one new Call of Duty title is released every year. Future titles will be created by the newly-formed Sledgehammer Games studio.
The Call of Duty series is one of the most profitable in the industry. The most recent installment, Modern Warfare 2, sold six million units in its launch month last November, outselling all of the other top-10 games that month, combined.





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